Fans buying up Dale Earnhardt Jr.’s new gear
Early wins convinces legions to buy merchandise, support switch to Hendrick
Independent Tribune
By Josh McCann
Sunday, February 17, 2008
“CONCORD – Three white jackets and two T-shirts bearing Dale Earnhardt Jr.’s new No. 88 hang on display at the front of the NASCAR SpeedPark shop at Concord Mills.
Leading up to Earnhardt Jr.’s debut with owner Rick Hendrick today in the season-opening Daytona 500, the SpeedPark is having trouble keeping 88 gear in stock, marketing manager Jyl Deering said
“It flies out of here like there’s no tomorrow,” Deering said. “We can’t keep it in house.”
