After the University of Kansas men’s basketball team was the big winner at this week’s NCAA championship, this story highlighted that the popularity of the items offered and sold on eBay actually predicted the winner.
WSJ.com
By BETH DECARBO
April 4, 2008
“March Madness doesn’t play out solely on the basketball court. Just ask the folks at eBay, where memorabilia from the Final Four teams is up for sale.
“There’s been a huge upswing in listings,” says Karen Bard, the online auction site’s pop culture expert. “Memorabilia from Kansas, North Carolina, UCLA and Memphis have flooded eBay.”
Based on sales between Feb. 27 and April 1, the rankings show the Kansas Jayhawks in first place with 1,670 items sold, with an average selling price of $20.59.
